Believe in Central & Eastern Europe
Since 2010 Believe has been a passionate promoter and distributor of independent artists and labels in Central & Eastern Europe spanning all musical genres across. 35+ music industry experts working out of officies in Poland, Romania, Hungary, Czech, Ukraine, Israel and others, works closely with music creators, adapting services to suit their different stages of development, from domestic releases to international campaign management, thanks to digital expertise and Believe’s relationships with major distribution platforms.
Latest News
Our local activities
Believe Label & Artist Solutions offers distribution and digital marketing solutions to independent artists and labels in more than 50 countries. Enabling Labels and Artists to build, engage and monetize their audience on streaming, video and social media channels through a dedicated platform powered by artist development experts.
Founded in 2005 and acquired by Believe in 2015, TuneCore is the leading independent development partner for self-releasing artists to build their careers. With technology & services across distribution, publishing, and a range of promotional services, TuneCore helps artists grow their audiences and earn royalties while keeping full ownership of their rights.
Our leadership team
Our driving forces
Believe is guided by four driving forces — respect, expertise, fairness, and transparency — which shape every decision we make and every action we take. These core values ensure we serve artists and labels in the best possible way and form the foundation of all our relationships.
At Believe, we deeply value the independence and creative freedom of artists and labels. We strive to provide a supportive environment that empowers them to grow, develop their talent, and accelerate their careers — helping those who aim to make a lasting impact in the music industry.
Music is not something we only listen to but also engage with on a daily basis. As we grow as people, so does the music business. I’m always happy to be a part of something that is growing with great outcomes and positive prospects like Believe. Shaping the culture and creating new horizons on sometimes even uncharted territories that need attention and nurture. It’s always rewarding to be a part of the artist journey to success.
Iva Misovic
Video Channel Manager (RS)
I’ve recently joined Believe as a Label Manager, and I’m excited to be working with talents for whom music is the number one priority just as it is for me. I also truly enjoy working with innovative tech solutions that support our artists and labels. That’s why I’m happy to contribute my expertise to the success of Believe CEE team where we empower our clients with the most effective tools and provide insights of the latest updates across the digital music business.
Teodóra (Dorka) Ban
Label Manager (HU)
With over a decade of experience in music marketing, I’m passionate about connecting meaningful music with the audiences who need to hear it. Since joining Believe in 2022, I’ve been proud to contribute to a progressive, forward-thinking team. After gaining in-depth knowledge of regional repertoire and client needs as an Account Manager, I now work as Editorial & Marketing Partnerships Manager, helping impactful songs gain visibility across streaming platforms and maintaining strong relationships with leading DSPs.
Réka SAS
Editorial and Marketing Partnerships Specialist (HU, RO, IL, Balkans)
Over the past four years at Believe, I’ve worked as an Editorial & Marketing Partnerships Specialist, combining my passion for the digital music market with a deep understanding of the Central and Eastern European music industry. I’ve also explored Believe’s constantly evolving tools and partnerships, which continue to shape the future of music distribution.
Now, as a Communication Manager for the Believe CEE team, I’m excited to build on this experience. With over 15 years in the industry, I look forward to strengthening our reputation, amplifying the success stories of our artists and labels, and representing Believe’s values across the region and beyond.
Ráhel HERENDI
Local Social Sales Communication Manager (CEE)
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